Duration: 30 Working Days
Includes: Practical Sessions, Live Projects, Certificate and Report
Day 1: Program Orientation & Introduction to Global Business
- Introduction to the organization and internship objectives
- Overview of global business strategy and its importance
- Setting personal and professional development goals
Day 2: Understanding Global Markets
- Overview of global markets and international business landscapes
- Differences between local and global strategies
- Key players and regions in global business
Day 3: Global Market Entry Strategies
- Strategies for entering international markets (exporting, franchising, joint ventures, etc.)
- Case studies of successful market entries
- Factors influencing market entry choices
Day 4: Global Competitive Analysis
- Tools for competitive analysis (Porter’s Five Forces, SWOT)
- Understanding global competition
- Practical exercise on analyzing competitors in a global market
Day 5: Political, Economic, Social, and Technological (PEST) Analysis
- Importance of PEST analysis in global strategy
- Evaluating political, economic, social, and technological factors in various regions
- Case study on PEST analysis for an emerging market
Week 2: Global Business Operations and Finance
Day 6: International Business Operations
- Managing operations across borders
- Supply chain management in a global context
- Logistics and challenges in international operations
Day 7: International Trade & Regulations
- Overview of global trade regulations and policies
- World Trade Organization (WTO) and regional trade agreements
- Import/export regulations and compliance
Day 8: Global Financial Management
- Basics of global finance (exchange rates, foreign direct investment, hedging)
- Managing currency risk and financial strategies in global business
- Practical case on managing exchange rate fluctuations
Day 9: Global Taxation & Legal Considerations
- International taxation systems and strategies
- Legal challenges in cross-border operations
- Corporate governance in a global context
Day 10: Mergers & Acquisitions in Global Business
- Overview of global M&A strategies
- How M&As affect global market positioning
- Case study on a high-profile international acquisition
Week 3: Strategy Formulation and Execution in Global Context
Day 11: Global Strategic Planning
- Importance of strategic planning for multinational corporations (MNCs)
- Long-term vs short-term strategy in a global setting
- Role of strategic planning tools in global business
Day 12: Global Product Strategy and Adaptation
- Understanding the global product lifecycle
- Customizing products for diverse markets
- Case studies of product adaptation for international markets
Day 13: Pricing Strategies for Global Markets
- Factors influencing pricing decisions in international markets
- Currency fluctuations and its effect on pricing
- Practical exercise on setting prices for a global product
Day 14: Global Branding and Marketing Strategies
- Building a global brand vs local adaptation
- Challenges of cross-cultural marketing
- Case studies on successful global brands
Day 15: Global Supply Chain Management
- Designing and managing an efficient global supply chain
- Mitigating risks in international supply chains
- Case study on supply chain disruptions and management
Week 4: Managing Global Teams and Cultural Dynamics
Day 16: Cross-Cultural Communication and Management
- Importance of cultural awareness in global business
- Overcoming language and cultural barriers in communication
- Role play on managing cross-cultural teams
Day 17: Global Human Resource Management
- Managing a diverse and geographically dispersed workforce
- Recruitment, training, and development in global companies
- Case study on global HR challenges and solutions
Day 18: Leadership in Global Business
- Leadership styles and challenges in a global environment
- Developing global leadership skills
- Guest speaker session: Leadership experiences from global business leaders
Day 19: Ethics and Corporate Social Responsibility (CSR) in Global Business
- Ethical challenges in global operations
- Understanding the importance of CSR in different regions
- Case study on CSR strategies of multinational companies
Day 20: Global Risk Management and Crisis Handling
- Identifying and managing risks in international markets
- Strategies for mitigating geopolitical, economic, and operational risks
- Crisis management in a global business context
Week 5: Emerging Trends and Innovation in Global Business
Day 21: Technological Innovation in Global Business
- Role of technology in transforming global industries
- Leveraging digital tools and platforms for global expansion
- Case study on a tech-driven global business transformation
Day 22: Sustainability in Global Strategy
- Importance of sustainability in global business strategy
- Incorporating environmental and social factors in decision-making
- Case study on sustainability-driven businesses
Day 23: E-commerce and Digital Transformation in Global Markets
- The rise of e-commerce and its impact on global trade
- Strategies for leveraging digital platforms to enter new markets
- Practical exercise on formulating a digital strategy for an international market
Day 24: Global Innovation and Disruption
- Identifying emerging trends and disruptive technologies
- Innovation strategies for global growth
- Case study on disruptive innovation in global industries
Day 25: Future of Global Business: Trends and Predictions
- Key trends shaping the future of global business (AI, blockchain, ESG)
- Adapting to a rapidly changing global business environment
- Panel discussion: Future of global business strategy
Week 6: Application and Internship Wrap-Up
Day 26: Strategic Project Work – Global Market Analysis (Part 1)
- Working on a strategic project analyzing an assigned global market
- Research and data collection on market entry strategies, competitive analysis, etc.
Day 27: Strategic Project Work – Global Market Analysis (Part 2)
- Continue working on the project, refining strategies, and preparing insights
- Mentorship sessions with supervisors for project feedback
Day 28: Presentation Preparation & Feedback
- Preparing for the final presentation
- Rehearsal and peer feedback on the strategic project
Day 29: Presentation of Global Strategy Project
- Presenting the strategic analysis and market entry recommendations to senior management
- Q&A session and feedback from panelists
Day 30: Program Conclusion & Reflection
- Final reflection on the internship experience and key takeaways
- Closing ceremony, feedback collection, and certificate distribution